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Writer's pictureTeesha Kukreja

JioFinance Expands to Paris: Enhancing Digital Payments for Indian Travelers at the 2024 Olympics


Jio Financial Services has made a strategic move by launching its JioFinance app in Paris, timed with the 2024 Olympic Games.

Paris
 

This expansion is set to cater to the influx of Indian visitors in the city.

By setting up at key locations and partnering with Visa, Jio Finance aims to streamline digital transactions for travellers and enhance their experience at iconic Parisian landmarks.



Jio Finance App's Paris Launch: A Strategic Move


Expansion to Paris During the Olympics


Jio Financial Services unveiled its Jio Finance app internationally in Paris on Tuesday, aligning its launch with the 2024 Olympic Games. This timing is designed to cater to the many Indian travellers expected in the city.


Key Features and Uses


The Jio Finance app will facilitate digital payments at major tourist spots in Paris. Indian travellers can use it for various transactions, including buying tickets for the Eiffel Tower and shopping at Galleries Lafayette, a renowned department store. The app offers several features:


  • Instant UPI Payments: Seamless transactions using Unified Payments Interface (UPI).


  • Digital Bank Account: Full digital banking services.


  • Wallet Services: Easy money management.


  • Bill Payments and Recharges: Convenient utilities and recharge options.


  • Rewards and Insurance Broking: Offers and insurance services.


  • Consolidated Holdings View: Overview of holdings across bank accounts.



Presence at 'India House'


In addition to its digital services, Jio Finance has established a presence at 'India House', a cultural showcase created by the Reliance Foundation in partnership with the Indian Olympic Association.


The venue includes a dedicated experience centre for visitors to explore the app's features.



Partnership with Visa


The app's international launch is supported by a partnership with Visa, the official payment partner for the 2024 Paris Olympics.


This collaboration aims to enhance the digital payment experience for Indian users during their stay in Paris.



Company Statement


Jio Financial Services expressed its enthusiasm about the Paris launch, stating,


Jio Financial Services

Image: Jio Financial Services

Image Courtesy: NewsBytes


"We're proud to announce the entry of the Jio Finance app in the French capital, making it convenient for Indian travellers to transact digitally at key Parisian landmarks."

They added,

"Jio Finance aims to offer a refined digital experience for all Indians at every step of their financial journey. The app caters to users across levels of familiarity with financial technology, ensuring effortless money management on their fingertips."

  • Jio Finance's entry into the Paris market represents a significant step in its international expansion.


  • By launching during a high-profile event like the Olympics, the app is well-positioned to attract Indian travellers and provide them with a seamless digital payment experience.


  • This strategic move not only enhances convenience for users but also highlights Jio Finance's commitment to expanding its global footprint and integrating its services with major international events.

 

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